0 Home Zero
Flyer style library · the agent's palette
Ten styles · the agent chooses

The flyer style library

Every zero mints a flyer — a render of the home's valueFactors, the few things a buyer would never get from the listing in two seconds. Style isn't fixed: there are ten, and the market agent picks the one that fits the home, the same judgment that writes the verdict headline. The form itself says something about the place.

How the agent chooses (and what you're seeing): these are all the same home — 229 Colorado Ave, real data — rendered in each style, so you can compare the looks. In production each home gets one flyer: the agent reads the home's dominant factor + archetype + price tier and selects a style. A farm → Botanical; a scenic property → WPA; a fixer whose data is the pitch → Blueprint. (Text is model-baked here; production sets crisp type over the art.)
Field Guide
01

Field Guide

The defaultA balanced home with several lens facts. Most info-per-glance; matches the Brief's infographics.

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Botanical
02

Botanical

Land · water · growThe grows-food story dominates — owned water, soil, orchard, garden.

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WPA Poster
03

WPA Poster

Scenic · location is the storyMountain / valley homes where place is the headline. The shareable hero.

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Data Flyer
04

Data Flyer

Price · number-drivenA great-value or honest-price story. Clearest factual read; most "product".

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Mid-Century
05

Mid-Century

Era is the characterA home whose architecture / vintage is part of the pitch (1950s–70s).

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Risograph
06

Risograph

Quirky · affordableIn-town character, starter homes. Human and indie — made by a person, not a service.

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Blueprint
07

Blueprint

Distressed · fixer · the receiptsWhen the data integrity is the pitch — foreclosure, flip, inspect-everything.

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Magazine
08

Magazine

Premium · aspirationalHigh-end listings. The lifestyle read — golden-hour, refined cover lines.

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Zen Minimal
09

Zen Minimal

Cost toward zero · thin dataThe purest off-grid / low-cost-of-living play, or a quiet home with few facts.

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Topographic Map
10

Topographic Map

Acreage · rural · water-rightsWhen geography & boundaries are the story — land, ditches, parcels.

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